A recognizable image for successful advertising campaigns
Advertising and Key Visual
Get The Consultation
We have 9 years of practical experience in marketing and web development
50+
International Design awards (CSSDA, Behance, awwwards, etc.)
3
CSS Design Awards. For us designers, — it’s like Oscars for actors
«Site of the Day»
About the service
Key Visual is an advertising concept for promoting a product, brand or service.
Key Visual helps to stand out from competitors, convey the core values of the brand and evoke emotions in the audience. It is used in all advertising materials and communication channels of the company.
The choice of Key Visual is an important aspect of the advertising strategy, since it is what the audience will encounter throughout the advertising campaign and the entire life of the product.
The choice of Key Visual is an important aspect of the advertising strategy, since it is what the audience will encounter throughout the advertising campaign and the entire life of the product.
Key Visual is needed to
Connect the advertisement with the general perception of the brand
Thanks to that the consumer will recognise the brand each time they see the advertisement.
(03)
Maintain the united way of communications
Make the visual system independent of the way of delivering the information: television, radio, the Internet or polygraphy.
(04)
Convey the emotional message to the target audience
(02)
The advertisement will be remembered and it will form a connection between the brand and the customer.
Convey the idea of an advertising campaign
Key Visual makes the idea clear for the consumer.
(01)
People perceive up to 90% of information visually, so a bright concept does not only attract attention, but also forms a lasting association with your product and brand.
You receive not just an advertising banner, but a scalable creative concept: an idea, a bright message, a catchy slogan, and implementation options on different printed materials.
Key Visual development stages:
(01)
We carry out a brief, study competitors
We determine areas for further work and form a detailed brief, including the goals and objectives of the campaign, key ideas, the nature of the design and distribution channels.
(02)
We generate ideas for future advertising in a workshop format
First, we generate concepts within the team, organize a battle of ideas, and then present and defend the final result.
(03)
We visualize
We create sketches of 2 concepts for the advertising campaign.
(04)
We expand the concept
We finalize one of the concepts, refine it based on comments, increase the number of images and layouts for different target audience groups, and adapt it to different formats.
Let us have a 30-minute call to discuss your task and answer questions. We will send you a presentation with similar cases and an estimate of the cost
ㅤㅤㅤGet a personalized quote for your task
Get a personalized quote for your task
Discuss the project
Аdaptation
Key visual adaptation is possible for any channel:
Digital
01
Outdoor advertising
02
POS materials and other media, depending on your chosen communication strategy
03
We win Russian and international design and web development competitions
Awards
Order a website from those who are deeply immersed in marketing
50
Total number of awards
CSS Design Awards
Awwwards
Behance
Awwwards
Behance
and others
Average review rating
CSS Design Awards
3
for designers is like an Oscar for actors
«Site of the Day»
40
from the international jury
Special Kudos
Website of the day (with a condominium website)
View All Awards
We win Russian and international design and web development competitions
Order a website from those who are deeply immersed in marketing
Cases
Cases
ㅤㅤㅤㅤWhy business owners around the world choose us among hundreds of other agencies
Our advantages
We respond within 60 minutes during working hours.
We solve business problems
We report on each stage of brand identity development
We report on each stage of brand identity development
When developing a brand identity, we rely on marketing research of the audience, competitors and your product. Therefore, your brand will become stronger, and business results will improve.
We take on the entire process of positioning developing
From you we only need answers to questions at the beginning of cooperation and approval of ready-made concepts at the end of the project.
We do only those works that are necessary for implementation. We do not inflate the deadlines and budget.
Why business owners around the world choose us among hundreds of other agencies
DVIGA CEO
MBA, UTS Australia
13+ years in marketing
13+ years in marketing
Timofey Beloglazov
DVIGA has a robust background in marketing, design, web development, and business.
(Publications)
We publish expert articles in Mass Media on a regular basis.
Read our blog
Team
Who will work on your project
Project manager
Your main friend and partner. They answer questions, present all stages of work, and collect edits. They make the work process as comfortable as possible for you.
Copywriters
They study your business and your clients, write sales texts, convey your values and unique advantages. They are responsible for the quality of the text.
Designers
They research the market in search of creative solutions, create a unique design and animation on your website and technically set it up. They are responsible for the convenience and appearance of the website.
Marketer
He is the head of the project. He conducts deep analysis of the market, business and target audience to make a website that solves your problem. He is responsible for the quality of the website and ensures that the result meets your expectations.
Frequent questions
FAQ
Key Visual is the central image that helps to create a recognizable visual style for the brand and enhances the perception of advertising messages, attracting the attention of the audience.
Key Visual is not just a sign or symbol, but an overall image that conveys the atmosphere and values of the brand, uniting all marketing materials into a single visual concept.
Key Visual includes unique visual attributes such as colors, fonts, graphics, symbols and images that reflect the personality and values of the brand.
Usually, it takes four to six weeks to develop a Key Visual, depending on the difficulty level of the project and the number of approvals required.
The process starts with brand research and market analysis, then concepts and sketches are created, details are agreed upon, and one of the options is finalized for adaptation to different formats.
Of course, the customer’s participation at all stages is important for creating an accurate and effective image. We discuss each concept and collect feedback.
Key Visual is adaptable to all advertising channels, from digital platforms and social media to outdoor advertising, packaging and printed materials
We create Key Visuals with different platforms and formats in mind, ensuring they are adaptable to digital media, printing, social media and other advertising channels so they remain effective in all conditions.
We take into account all your wishes and refine the chosen concept until the desired result is achieved. It is important that Key Visual exactly meets your expectations.
The cost of development depends on the difficulty level of the project, the number of concepts and adaptations to different formats. We will provide you with a transparent estimate after filling in the application form.
Reviews
Our clients consistently express satisfaction and are eager to share their feedback
CEO, Getacopywriter.com
Andy Zenkevich
Outstanding communication and premium service
I have had the pleasure of working with DVIGA and can confidently say that they have exceeded my expectations.
They fully understood my needs and objectives and crafted a personalized marketing strategy that propelled my business.
IT Director, OJSC Vladmorrybport
Igor Timofeyev
Innovative ideas that distinguish us from the rest
We got an up-to-date and user-friendly corporate website: structured, concise, and eye-catching. All our requests were considered: an interactive port layout with berth, crane, and transport locations was developed, integration with our 1C cargo dispatch time database was configured, and access to our 1C e-services was provided.
We got an up-to-date and user-friendly corporate website: structured, concise, and eye-catching. All our requests were considered: an interactive port layout with berth, crane, and transport locations was developed, integration with our 1C cargo dispatch time database was configured, and access to our 1C e-services was provided.
Director of ANO TIC PK
Olga Gurevich
Quality approach to task fulfillment
Your team displayed professionalism in tackling our complex tasks at every stage of the project. The result is a vibrant and informative website, a perfect tool for attracting tourists to our region.
The new website has become a full-fledged guide for visitors to our region, where they can find relevant and useful information: a list of Primorsky Krai attractions with information on the complexity and duration of routes, a list of cafes and restaurants, an events calendar, and reference information for tourists.
General Director of LLC Vostokcement
Andrey Sysoyev
Highly functional and user-friendly
You have succeeded in making our company's website accessible and practical for visitors. Thanks to your work, our new website is dynamic, up-to-date, and adaptive. The preferences of each company department were considered.
You have succeeded in making our company's website accessible and practical for visitors. Thanks to your work, our new website is dynamic, up-to-date, and adaptive. The preferences of each company department were considered.
The main page of the website deserves special mention. It turned out vibrant, multifunctional, and memorable—undoubtedly a positive outcome.
Head of Marketing, Slavda
Yekaterina Kotlyar
Excellent communication and top-class service
We are satisfied with your team's quality approach to website creation. The unique features of the product were taken into account and reflected on the website. It turned out to be summery, hot, and a bit crazy.
We express our gratitude to your team for the bold, professional approach and efficiency in task resolution.
We are satisfied with your team's quality approach to website creation. The unique features of the product were taken into account and reflected on the website. It turned out to be summery, hot, and a bit crazy.
Our website was highly regarded not only by us but also by the Awwwards and the CSSDA international competition judges.
We express our gratitude to your team for the bold, professional approach and efficiency in task resolution.
Let us help you solve your problem
We'll reach out to schedule a complimentary consultation, recommend tools that align with your budget, outline the project timeline, and provide a comprehensive solution overview.
By clicking the "Get Advice" button, you agree to the processing of your personal data.
DVIGA’s CEO
MBA, UTS Australia
13+ years in marketing
13+ years in marketing
Timofey Beloglazov
We can guide you in solving your problem.
Contact Info
We'll reach out to schedule a complimentary consultation, recommend tools that align with your budget, outline the project timeline, and provide a comprehensive solution overview.
By clicking the button, you consent to the processing of your personal data.
Email
Phone Number
Clients and colleagues from all over the world
Address
237 Alexandra Rd, Singapore 159929, 5#05
237 Alexandra Rd, Singapore 159929, 5#05
DVIGA’s CEO
MBA, UTS Australia
13+ years in marketing
13+ years in marketing
Timofey Beloglazov
Let us help
you solve your problem
you solve your problem
Submit request
We'll reach out to schedule a complimentary consultation, recommend tools that align with your budget, outline the project timeline, and provide a comprehensive solution overview.
By clicking the "Get Advice" button, you consent to the processing of your personal data.